Cleve Gibbon helps various teams of people within small and large organizations to effectively manage change as part of digital transformation programs. His involvement cross-cuts creative, content, technology, operations, products, and services. He has a Doctorate in Computer Science and a Diploma in Digital Marketing.
Each week, we feature a guest expert who will define and help you understand an important term every content strategist should know and understand. 52 weeks. 52 terms. 52 definitions. 52 essays from 52 experts. This is the beginning of a common language. The language of content strategy.
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A companion learning aid, this deck of flash cards includes a base set of 52 terms every content strategist should know. This deck covers core concepts, core deliverables, technical concepts, extended deliverables, and global content strategy terms. Deck arrives shrink-wrapped. Buy a deck today! ($12 USD, plus taxes and shipping and handling)